PUNYETE x COTTEN FEST 2025 COLLAB



Today marks the celebration of the iconic festival founded by the legendary Riky Rick — a visionary who turned an idea into a cultural phenomenon. Since its inception, Cotton Fest has grown into something far greater than any of us could have imagined: a cornerstone of South African youth culture. Now, six years later, it stands as a living, breathing institution — a testament to creativity, unity, and evolution.
Staying true to their tradition of spotlighting fresh talent, Cotton Fest continues its annual collaboration with emerging brands — and this year, one partnership stands out: Punyete, the proudly Pitori-based lifestyle brand by Loatinover Pounds. Honestly, this might just be one of our favorite collabs of the year.
From sleek black hoodies to bold t-shirts and classic trucker caps, the Punyete x Cotton Fest collection is set to turn heads — and it’s dropping exclusively today at Cotton Fest.
If you’re pulling up, do yourself a favor and swing by the Punyete pop-up. Trust us — you’re gonna want to grab a few pieces before they’re gone.